This is a fat loss post by…Tom Venuto

At least 7 scientific studies have provided strong evidence that energy containing beverages (i.e., “liquid calories”) do not properly activate the satiety mechanisms in the body and brain and do not satisfy the appetite as well as food in solid form.

Epidemiological research also supports a positive association between calorie-containing beverage consumption and increased body weight or body mass index. New research now suggests that soda may not be the only culprit…

The primary source of liquid calories in the United States Diet is carbohydrate, namely soda. Now running a close second are specialty and dessert coffees. Did you know that a 16 ounce Frappucino can contain 500 calories or even more! That’s one-third of a typical female’s daily calorie intake while on a fat loss program.
A recent study at Purdue University published in the International Journal of Obesity set out to learn even more about this bodyfat – liquid calories relationship.

Researchers compared solid and beverage forms of foods composed primarily of carbohydrate, fat or protein in order to document the independent effect of food form in foods with different dominant macronutrient sources.

Based on previous research, some experts have recommended targeting specific beverages as being “worse” than others. High fructose corn syrup and soda has been singled out the most and you’ve probably seen that yourself in the news.

There’s no question that soda has been on top of the “hit list” for some time now, by virtue of the amounts and frequency of consumption alone.

However, this recent study says that from a pure energy balance perspective, we should be cautious about ALL liquid calories, not just soda and not just carbohydrates!

Fruit juice for example, appears to be an obvious improvement over soda, so many people have swapped out their soda for fruit juice. However, when fruit juice is compared to an equal amount of calories from whole fruit, the whole fruit satisfies appetite better (largely due to the bulk and fiber content), and so you tend to eat fewer calories for the day.

[On an interesting side note, soup does not seem to apply; soup has higher satiety value than calorie containing beverages, possibly for mere cognitive reasons.]
If you were to meticulously track your calories from beverages and you made sure that your calories remained the same for the day, whether liquid or solid, there would probably be little or no difference in your body composition.
But that’s not what usually happens in free-living humans. Most people do not accurately track or report their caloric intake. Our mistake is that we tend to drink calories IN ADDITION TO our usual food intake, not instead of it.

Men are especially guilty of this when they drink alcohol – Men tend to drink AND eat, while women tend to drink INSTEAD OF eating.

This new research found that with all three macronutrients – protein, carbs or fat – daily calorie intake was significantly greater when the beverage form was consumed as compared to the solid.

Yes, it’s true! Even protein drinks did not satisfy the appetite the way that protein foods did!

While you would think that protein drinks are purely a good thing, because protein foods have been proven to reduce appetite and increase satiety, if you turn a solid protein food into a protein drink, it loses it’s appetite suppressive properties in the same way that happens when you turn fruit into fruit juice.

[NOTE: After weight training workouts, liquid nutrition may have benefits that outweigh any downside, especially on muscle-gaining programs]

Why do liquid calories fail to elicit the same response as whole foods? reasons include:

  • high calorie density
  • lower satiety value
  • more calories ingested in short period of time
  • lower demand for oral processing
  • shorter gastrointestinal transit times
  • energy in beverages has greater bioaccessibility and bioavailability
  • mechanisms may include cognitive, orosensory, digestive, metabolic, endocrine and neural influences (human appetite is a complex thing!!!)
  • last but not least, nowhere in our history have our ancestors had access to large amounts of liquid calories. Alcohol may have been around as far back as several thousand years BC, but even that is a blip on the evolutionary calendar of humanity.

protein shake

As a result, our genetic code has never developed the physiological mechanisms to properly register the caloric content in liquids the way it does when you eat, chew and swallow whole foods.

Bottom line: This study suggests that we shouldn’t just target one type of liquid calories such as soda. If you’re trying to beat body fat, it’s wise to limit all types of liquid calories and eat whole foods as much as possible.

Start by ditching the soda. Then ditch the high calorie dessert coffees. Then cut back on the alcohol. From there, be cautious even about milk, juice and protein drinks.

Drink water or tea instead, or limited amounts of black coffee – without all the high calorie extras.

If you do consume any beverages that contain calories, such as protein shakes, be sure to account for those calories meticulously and be sure you don’t drink them in addition to your usual food intake, but in place of an equal amount of food calories.

Remember, those protein shakes you might be drinking are called “meal replacements” not “free calories!”

For many years I have suggested focusing primarily on whole foods rather than liquids, even protein shakes. Unlike so many other fat reduction programs, Burn The Fat, Feed The Muscle does not require any kind of liquid meal replacement or protein drinks and our company does not exist to sell supplements; we are here to educate you and millions of others about the realities of body fat loss.

We now have even more scientific data that confirms what Burn The Fat has been teaching all along.

I hope you found this helpful. You can learn more about “Burn The Fat” at www.BurnTheFat.com

Train hard and expect success,

Tom Venuto, NSCA-CPT, CSCS
Fat Loss Coach


Fat Loss 101 with Alwyn Cosgrove

by UFLB on March 22, 2010

This is a fat loss post by…Alwyn Cosgrove

How do we actually lose fat? What do we mean by fat “burning”?

Here’s a very simple, (dumbed down) explanation of what actually goes on to create a fat loss effect.

The key concept that trainers and physiologists have shoved down our throat for years is that it’s all about calories in vs calories out. This is true – for weight loss – but it’s not the whole truth for fat loss– there are a number of protective mechanisms that the body has in place, called rate limiting steps to prevent fat being lost.

On a very basic level – Fat “burning” is essentially a two step process.

The first step is mobilization. How do we get actually fat out of the fat cells so that we can subsequently use it as a fuel source?

Fat mobilization is governed essentially by levels of a hormone known as hormone sensitive lipase or HSL (you can forget the name as there wont’ be a test). It’s an oversimplification but basically the higher the HSL levels, the higher the fat mobilization.

How do we get higher HSL? Increase catecholamine levels (specifically adrenaline).

How do we do that? Exercise. Particularly high intensity exercise.

But HSL is also limited by insulin. High insulin levels = low HSL levels = low fat mobilization.

So a great strategy for part one is low insulin levels (from diet and training), plus high catecholamines (through intense training).

Read for Part 2


Turbulence Training

5 Big Fat Burning Tips

by UFLB on March 19, 2010

This is a fat loss post by…Craig Ballantyne

I was just reviewing a big file of all the new exercise, diet, and research proven fat burning tips I wrote down for 2009, and I

wanted to share 5 BIGGIES that can help your clients get more results AND make your awesome workers even better.

So here we go:

#5 – Recent research shows shuttle-running is tougher than running intervals in a straight line…

…so if you want to burn fat faster than ever, make sure you incorporate old-school shuttle runs (i.e. classic suicide type drills) into your fat burning interval programs.

You’ll find these new shuttle runs in the latest TT programs, including the new TT Bootcamps 2.0 System.
Continue to 4,3,2, and 1

This is a fat loss workouts post…author Mike Geary

Warning: this style of workout is WAY different than anything you’ve ever tried before and may result in a dramatically leaner, stronger body so that your friends no longer recognize you in a matter of weeks!

Alright, I exaggerated about your friends recognizing you, but this workout is still great for busy people that always use the excuse that they don’t have time to go to the gym, or even for the normal gym rat to try out for a few weeks to break out of a plateau.

Please keep an open-mind and don’t worry so much about what other people think, because this is quite different and you may get some funny looks, but you’ll get the last laugh with your new rock hard body! To be honest, most people are too self conscious to try something like this. If that’s the case for you, then that’s your loss.

Here’s how it works (these workouts can be done at home or even in your office):

Instead of doing your traditional workouts of going to the gym 3-4 times a week and doing your normal weight training and cardio routines for 45 miutes to an hour at a shot… with this program, you will be working out for just a couple minutes at a time, several times throughout each day, 5 days/week.

The program will consist of only bodyweight exercises done for about 2-3 minutes, 6-8 times per day, throughout each day. Now obviously if you work a normal office job, you are going to have to not be shy about doing a few exercises in your office and having your cube-mates watch you. Actually, I’ve found that some people that have tried this have actually gotten their co-workers to join them!

If you have a private office, then you don’t have to worry about anybody watching you. If you work from home, or are a stay at home mom, there’s no reason you can’t fit these in throughout the day while at home. If you end up having a busy day with meetings and so forth, and can only fit a couple of these 2-minute workouts in, then so be it, but try to get as many done each day as you can.

Get The Workouts

This is a fat loss informational post…author Craig Ballantyne

Recently I was down in sunny Mesa, Arizona at a seminar that featured both Sir Richard Branson and Bill Phillips, the author of the most popular fat loss book ever, “Body for Life” (BFL).

It looked as though Bill hadn’t aged a day since his book came out about 10 years ago, so he’s doing something right.

Now I get questions all the time asking what’s better, “Turbulence Training or Body for Life”?

Well, I’m going to be frank with you, and tell you that Turbulence Training is better, hands down.

Remember, BFL was written about 10 years ago. And a lot has changed since then. Granted, BFL had interval training in it, but it didn’t use bodyweight circuits (like you’ll find in your bonus workout, the TT DB-BW Fusion program).

These small changes and improvements we’ve learned in the last few years are enough to make the TT workouts shorter and better. So if you are stuck for time, you have no choice but to go with the program that is constantly being updated with the latest proven workout methods – and that’s the Turbulence Training program.

If you have an old copy of BFL lying around, then that might help you for now. But if you want to beat a fat loss plateau, then you’ll need all the help you can get, and that includes getting the latest fat loss info found in Turbulence Training.

(Plus, with Turbulence Training you get a lot more bonuses, and a lot less supplement advertising!)

Click here to get Turbulence Training
==> Turbulence Training

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